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Hyde Park Marketplace

 
 
 

YEAR

2016

ROLE

Art Direction, UI/UX Design

PROJECT

E-Commerce / Desktop

hyde park marketplace

The rise in crowdfunded products has signaled a new wave in consumer tech goods. However, a major issue is getting them to work as advertised. At Hyde Park Marketplace, they do the research for the consumer and only offer products that are actually produced and tested to work. 

 
 
 
 
 
 
 

warm, bold, & friendly

 

Tech products can seem cold since most are produced using a monochromatic color palette. By using bold warm tones paired with a welcoming font choice gives this tech site a friendly appearance.

 
 
 

down to the wire

 

Zoom features and large photos allow the customer to view the products in all their glory. To help the customers purchase with confidence, we've included customer reviews, ratings and an open Q&A.

 
 
 

simple check out

 

By creating a secure one page check out, we essentially gave back time to the customers. And that's something you can't put a price tag on. 

 
 
 

IDENTITY

 
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COLOR

 
 

TYPOGRAPHY